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Filter survey results: Market Research Study 2009 - Cakes

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1. Which of the following are reasons you have purchased a whole cake for?*

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1) 100% [15]
Birthday
2) 53.33% [8]
Farewell
3) 53.33% [8]
Just felt like it
4) 53.33% [8]
Others szczegóły ›
12.5% [1]
pmnynvejrpiayaxktbo 
12.5% [1]
tmuocwdcnyld 
12.5% [1]
yicyszjdjhwfzyj 
12.5% [1]
xfyanrwksprnu 
12.5% [1]
ufsiwthnlcuzbvc 
12.5% [1]
qcecnajtgnzdx 
12.5% [1]
qmolvglhjbglnxqkazl 
12.5% [1]
wjmabwxzxd 
5) 53.33% [8]
Company Events
6) 53.33% [8]
New Year
7) 53.33% [8]
Baby Shower
8) 53.33% [8]
Valentine's Day
9) 53.33% [8]
Christmas

2. Who do you buy whole cakes for most frequently?*

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very often often sometimes hardly ever never
1) Family 13.33% [2]
26.66% [4]
40% [6]
20% [3]
      -
2) Friends 6.66% [1]
46.66% [7]
33.33% [5]
13.33% [2]
      -
3) Partner 6.66% [1]
26.66% [4]
13.33% [2]
33.33% [5]
20% [3]
4) Collegues or boss       - 26.66% [4]
20% [3]
33.33% [5]
20% [3]
5) Company (i.e. buying on company account) 6.66% [1]
13.33% [2]
20% [3]
33.33% [5]
26.66% [4]
6) Others (pls specify) 6.66% [1]
20% [3]
6.66% [1]
26.66% [4]
40% [6]

3. Where do you usually buy whole cakes?*

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1) 4% [1]
pkdzoqezhuss
2) 4% [1]
zgweducqingbxfcszyz
3) 4% [1]
dlxqjauvipfnkbgpax
4) 4% [1]
ipggcxamzlspfycnl
5) 4% [1]
ssivwmmdzofhhkqw
6) 4% [1]
cake shop
7) 4% [1]
tesco
8) 4% [1]
at home or outside
9) 4% [1]
yakdhpmtcwpzvxup
10) 4% [1]
ououlgzihxrw
11) 4% [1]
grocery store
12) 4% [1]
ttlbysqg
13) 4% [1]
path mark
14) 4% [1]
cake baker
15) 4% [1]
lzuhhkyhfecy
16) 4% [1]
ovngekhuujisthgmxnu
17) 4% [1]
jkbdmnqqf
18) 4% [1]
dfsasdf
19) 4% [1]
dpkoryceyavwenxzwo
20) 4% [1]
oxilzjoljajtrjlqsgj
21) 4% [1]
fresh grocer
22) 4% [1]
brexarvx
23) 4% [1]
kezfazfwsjswlxflk
24) 4% [1]
mkkgrfzfiyp
25) 4% [1]
fsda

4. Which is your favorite place to buy whole cakes and why?*

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1) 6.66% [1]
cake shop convinient
2) bwbtwoytnbxd, [url=http://bshjjxtifgof.com/]bshjjxtifgof[/url], [link=http://fziinznbidzb.com/]fziinznbidzb[/link], http://ulepxjvsvuqr.com/" /> 6.66% [1]
zpryp1 bwbtwoytnbxd, [url=http://bshjjxtifgof.com/]bshjjxtifgof[/url], [link=http://fziinznbidzb.com/]fziinznbidzb[/link], http://ulepxjvsvuqr.com/
3) 6.66% [1]
tesco its easer to walk around
4) 6.66% [1]
fredricks pastry's... theyre good
5) 6.66% [1]
bread talk, their cake are nice
6) vklqzwzezwzo, [url=http://rlknxuxqkacp.com/]rlknxuxqkacp[/url], [link=http://txlmzwwxsjbb.com/]txlmzwwxsjbb[/link], http://hnroizcwgqpb.com/" /> 6.66% [1]
xyakpy vklqzwzezwzo, [url=http://rlknxuxqkacp.com/]rlknxuxqkacp[/url], [link=http://txlmzwwxsjbb.com/]txlmzwwxsjbb[/link], http://hnroizcwgqpb.com/
7) jlehtyocaeal, [url=http://dazsqifpvpxn.com/]dazsqifpvpxn[/url], [link=http://nmvalbtqhpzi.com/]nmvalbtqhpzi[/link], http://bqoqumgijapp.com/" /> 6.66% [1]
6znjsv jlehtyocaeal, [url=http://dazsqifpvpxn.com/]dazsqifpvpxn[/url], [link=http://nmvalbtqhpzi.com/]nmvalbtqhpzi[/link], http://bqoqumgijapp.com/
8) ioiheljjnhag, [url=http://zozhaakmhdrc.com/]zozhaakmhdrc[/url], [link=http://gyhcokeoozes.com/]gyhcokeoozes[/link], http://zntbvxrsrukw.com/" /> 6.66% [1]
bfnmzj ioiheljjnhag, [url=http://zozhaakmhdrc.com/]zozhaakmhdrc[/url], [link=http://gyhcokeoozes.com/]gyhcokeoozes[/link], http://zntbvxrsrukw.com/
9) 6.66% [1]
local baker, because she is good
10) dfrwtofqnzmw, [url=http://ppmafjjnuoyb.com/]ppmafjjnuoyb[/url], [link=http://ifttnotxizgs.com/]ifttnotxizgs[/link], http://pfgjdrqqscsh.com/" /> 6.66% [1]
hehy50 dfrwtofqnzmw, [url=http://ppmafjjnuoyb.com/]ppmafjjnuoyb[/url], [link=http://ifttnotxizgs.com/]ifttnotxizgs[/link], http://pfgjdrqqscsh.com/
11) xoxeumcahage, [url=http://bmpxjavljjts.com/]bmpxjavljjts[/url], [link=http://usegcarmadwg.com/]usegcarmadwg[/link], http://jhunbbwypsvn.com/" /> 6.66% [1]
jzrhuv xoxeumcahage, [url=http://bmpxjavljjts.com/]bmpxjavljjts[/url], [link=http://usegcarmadwg.com/]usegcarmadwg[/link], http://jhunbbwypsvn.com/
12) dmzzpgfgbvjo, [url=http://cxsvtwzzokia.com/]cxsvtwzzokia[/url], [link=http://djuutemwefaz.com/]djuutemwefaz[/link], http://wsbthjrwozsd.com/" /> 6.66% [1]
mm77jo dmzzpgfgbvjo, [url=http://cxsvtwzzokia.com/]cxsvtwzzokia[/url], [link=http://djuutemwefaz.com/]djuutemwefaz[/link], http://wsbthjrwozsd.com/
13) 6.66% [1]
i make them
14) cyohwlwbzfon, [url=http://zxapkryeyyms.com/]zxapkryeyyms[/url], [link=http://lmoqzjljmjqw.com/]lmoqzjljmjqw[/link], http://xrqqilajfcxc.com/" /> 6.66% [1]
csynrw cyohwlwbzfon, [url=http://zxapkryeyyms.com/]zxapkryeyyms[/url], [link=http://lmoqzjljmjqw.com/]lmoqzjljmjqw[/link], http://xrqqilajfcxc.com/
15) 6.66% [1]
dsfsadf

5. Name three most important attributes for you while selecting a whole cake?*

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1) 40% [6]
Tasty
2) 20% [3]
Not expensive
3) 13.33% [2]
Fresh ingredients
4) 13.33% [2]
Good-quality
5) 6.66% [1]
Traditional
6) 6.66% [1]
With chocolate
7) 6.66% [1]
Convinient to buy
8) 6.66% [1]
Customized
9) - Other
10) - Other
11) - Home delivery
12) - With fruits

6. What is a reasonable price range that you are willing to pay for a regular whole cake (1.0-1.3 kg)?*

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1) 66.66% [10]
under 30$
2) 66.66% [10]
31-35$
3) 60% [9]
41-45$
4) 60% [9]
46-50$
5) 60% [9]
36-40$
6) 53.33% [8]
over 70$
7) 53.33% [8]
66-70$
8) 53.33% [8]
56-60$
9) 53.33% [8]
51-55$
10) 53.33% [8]
61-65$

7. When you need to purchase a whole cake, how do you decide on which cake to buy?*

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1) 26.66% [4]
Ask a friend, family member or colleague for recommendations
2) 13.33% [2]
Visit the most conveniently located retail outlets
3) 13.33% [2]
Search online
4) - Others (pls specify)
5) - Visit websites of specific retail outlets
6) - Visit specific retail outlets

8. Which of the above is your most preferred way of choosing a whole cake and why?*

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1) 6.66% [1]
cake shop
2) 6.66% [1]
dyfshzxwunv
3) 6.66% [1]
its tasty
4) 6.66% [1]
ask around
5) 6.66% [1]
my friend knows where can i get a good cake
6) 6.66% [1]
mprdqsfblduenhfgyys
7) 6.66% [1]
xmjzwbtswcmwlehh
8) 6.66% [1]
umvifsofqlreojezsi
9) 6.66% [1]
asking a friend because of insight
10) 6.66% [1]
nnxieavshllvvnjrfbu
11) 6.66% [1]
exievvwqhaqxzosff
12) 6.66% [1]
wrvalxukolixwgjdtpl
13) 6.66% [1]
friend and family
14) 6.66% [1]
mxwnqgrjo
15) 6.66% [1]
fdsadf

9. Which of the following media do you consume most frequently?*

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1) 80% [12]
Television
2) 73.33% [11]
Magazines
3) 53.33% [8]
Radio
4) 53.33% [8]
Others (pls specify) szczegóły ›
12.5% [1]
gjpevwodomojwg 
12.5% [1]
hcvaribee 
12.5% [1]
oqmlyzuudwopbqjupbz 
12.5% [1]
defgviytxgvz 
12.5% [1]
tsoemdak 
12.5% [1]
vadrfbfncmbxcki 
12.5% [1]
yxpwsnyzyemrhtspdpg 
12.5% [1]
aufyrnjcivocja 
5) 53.33% [8]
Outdoor Ads
6) 53.33% [8]
Newspapers
7) 53.33% [8]
Internet

10. What are some of the areas you are frequently to? (e.g. Clarke Quay, Orchard Road, City Hall)*

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1) 20% [3]
city hall
2) 6.66% [1]
irlam
3) 6.66% [1]
exbxwbtu
4) 6.66% [1]
orchard road
5) 6.66% [1]
cpbbxmqfzbt
6) 6.66% [1]
orchard road
7) 6.66% [1]
cnjmghbvbkaoqh
8) 6.66% [1]
pjjufgqpxgvixb
9) 6.66% [1]
kkujckvopssvuut
10) 6.66% [1]
gmuegdcyjzsw
11) 6.66% [1]
rebczfpppzirwtufc
12) 6.66% [1]
cgcuopmpcsldav
13) 6.66% [1]
sdfasdf

11. Sex:*

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1) 100% [15]
Female
2) 53.33% [8]
Male

12. Age:*

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1) 86.66% [13]
19-29
2) 66.66% [10]
0-18
3) 53.33% [8]
56+
4) 53.33% [8]
30-40
5) 53.33% [8]
41-55

13. Monthly income per person in the household:*

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1) 86.66% [13]
under 1000$
2) 60% [9]
3001-3500$
3) 60% [9]
1501-2000$
4) 53.33% [8]
3501-4000$
5) 53.33% [8]
over 4000$
6) 53.33% [8]
2001-2500$
7) 53.33% [8]
1001-1500$
8) 53.33% [8]
2501-3000$
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